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Not to mention the ratios of the acronyms. What’s your CAC to LTV better be higher than 3. Whats ARPU decided by CAC less than 12 I hope.

NPS should be higher 20 or you’ll never break past 20m ARR.

Great mobile apps average 20% DAU/MAU – unless you’re better than FB which is 50%.

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Brennan McEachran πŸ‘¨β€πŸš€
Brennan McEachran πŸ‘¨β€πŸš€

Written by Brennan McEachran πŸ‘¨β€πŸš€

CEO, Co-Founder of @SoapBoxHQ. I split my time between the Business, the Tech, and @mrsmceachran

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